Brief

The client requested a refresh/redesign on the signage used typically on job sites with an emphasis on making it stand out more in comparison to the original.

Summary

The brief was accomplished by leaning towards a more professional and regal color scheme to make it more eye-catching towards any viewers. The original symbol of the logo was kept but the name of the company was updated minorly alongside any other text used.

Original Banner

Logo & Banner Drafts

The logo style was finallized early on in the process while colors were explored to find a suitable color scheme in a similar manner to the original. Text weights and casing were also explored to see how the mood changes with how’s its viewed profesionally .

The final banners were made with loose constraints set by the client. The vertical and horizontal banners differed slightly due to how the accompanying texts felt in each orientation without changing too much of the meaning requested.