Brief

The project requirements were to design a passion guide book on a subject of the designer’s choice and have a printed guide with a legend/map as a primary requirement.

Summary

To reach the goals of the project, I based my guide book on the various donut shops in San Diego. I tried to avoid going to places that were large franchises and focus it more on the local and unique options instead. I was able to learn many InDesign skills while designing the book and various rules necessary for printing as well.

Design Process

Early explorations of the guide had an emphasis in using photography as the guiding design. The intention evolved into something rather playful but minimalist at the same time. 

Design System

The type was chosen to give it the guide itself a more formal feel but to also contrast a little with the accent designs. The colors were chosen to contrast with the white background of the book while also accenting all the photography seen throughout each page. Image-traced photos became some of the icons seen in the guide while a bubbly, dot pattern is seen in every page as an accent.